The Influence Lab Earns GuideStar’s 2021 Silver Seal of Transparency

The Influence Lab Earns GuideStar’s 2021 Silver Seal of Transparency

With over 1.5 million nonprofits registered in the U.S., choosing a trustworthy organization to support can be difficult. With that in mind, The Influence Lab is pleased to announce the earning of GuideStar’s 2021 Silver Seal of Transparency. Regarded as the most widely adopted symbol of transparency for nonprofit organizations in the U.S., this recognition offers an added level of trust for the financial partners who support The Influence Lab’s mission to train pastors, churches, and Christian communicators to share the gospel effectively in the digital age.

Since 1994, GuideStar has promoted nonprofit transparency with a searchable online database of nonprofit and tax-exempt organizations which make it easy for the public to verify an organization before they give their donation. For example, in 2018, over 10 million people used GuideStar data to make decisions about nonprofits and the work they do.

“Receiving the Silver Seal builds confidence for our donors. Spurred by the COVID-19 crisis, the opportunities on the global digital mission field have increased dramatically,” shares Phil Cooke, co-founder of The Influence Lab. “Throughout the pandemic, The Influence Lab has been there to help church leaders manage and optimize those digital opportunities.”

During the pandemic The Influence Lab produced online teaching events for:

  • 200 pastors and church leaders across Russia
  • 150 pastors and church leaders in South America
  • 60 Portuguese-speaking pastors and church leaders in Portugal, Brazil and Angola
  • 200 pastors and church leaders across Australia
  • And media influencers in South Africa, Australia and Hollywood

Additionally, with travel restrictions easing, Phil, with wife and co-founder Kathleen Cooke are once again traveling internationally to train Christian communicators. Travels yet this year include a church media conference in Milan, Italy and a teaching session in Istanbul.

The Influence Lab is meeting the need for training a new generation to reach the world in the digital age. You can find The Influence Lab nonprofit profile on Guidestar here.

Join us in this digital mission strategy!
2022 is fast approaching. Consider your 2021 year-end gift to The Influence Lab now. Give here.

Give today and with your generous gift of $25 or more, you’ll receive a free book by Phil or Kathleen Cooke as our thank you! Find out more here.

An INNER VIEW with Leading Researcher, Kay Edwards

An INNER VIEW with Leading Researcher, Kay Edwards

BIO

Kay is the Chief Knowledge and Research officer at the DXM Institute for Changemaking Innovation. Hailed as the “The Questions Lady,” Kay is a national leader in research for faith-based and mission-driven organizations. For more than 30 years, she has provided customer research, market analytics, planning, collaboration management, and organizational development to both for-profit and nonprofit organizations, including Cru, Chick-Fil-A, and Thrivent. In her knowledge-leadership role for DXM™ Institute, Kay drives the development of the Institute’s platform. She is a frequent speaker on the topics of listening and relationship-building strategies for leaders, understanding what customers value, and how generational change impacts organizations. Kay believes that great leaders don’t have better answers; they ask better questions. Her greatest joy is helping leaders understand what the world most needs their organizations to do.

INNER VIEW

Kathleen Cooke: Today’s culture is about wanting clarity, so your job as a researcher is vital. The facts tell the truth but not always the whole story. We are bombarded with identity dysphoria today. What has God been teaching you through your work and perspective on why knowing who we are in Him is how we can know the facts and the whole story?

Kay Edwards: That He has called me perfect, not because of anything I have done, but because of what He has done. His finished work is my identity. Too often, women are taught to work hard to be good so that they can be loved. I have lived too much of my life terrified of not getting it right, terrified that God would be disappointed in me.

When I was growing, up my parents taught me that no matter how hard I tried, I could never please God and that He was always angry with me for not being good enough. If I had set out to create a belief system to drive someone intentionally away from God, that would have been it, and I am saddened that that was the best my parents had to offer. How terrified they must have been, too.

I am just now learning how settled God’s love is, how the moment I accepted Jesus, God’s love settled around me like clear Jesus skin that God sees me through. I don’t have to earn His love. I am inside of His love forever. I am inside of Him.

Kathleen: As you began to grasp your identity in Him and knowing that you have been made perfect through nothing you can do but through Christ’s redemptive love, what steps did you take to grow that trust within yourself?

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