2023 Report: The Influence Lab – Influence Women

2023 Report: The Influence Lab – Influence Women

2023 was a year of IMPACT for The Influence Lab and its women’s initiative, Influence Women.

Thank you to the many generous friends who partnered with us to provide media and digital strategy training and support to ministry leaders in multiple nations including:

 

 

  • Brazil
  • India
  • Russia
  • Canada
  • Amsterdam
  • South Africa
  • Thailand

The breadth of the impact literally numbers into the millions with speaking and training events attended by influential pastors and ministry leaders as well as Christian communicators and businessmen.

Here are a few highlights…

  • Pastor Paulo Mazoni leads the 20,000 member church in Belo Horizonte.

    One event in Brazil was attended by 150 pastors from across the nation responsible for nearly four million church members, while another event was attended by 7,000 pastors, church and small group leaders. Yet another was attended by 20,000 church leaders and members at one of the largest church in Brazil.

  • In just this year alone, Phil’s “Maximize Your Influence” book has been translated into Portuguese, Russian, Tamil (India), and Indonesian, training pastors with effective digital strategies for their churches and ministries.
  • What began as a simple Russian translation of Phil Cooke’s “Maximize Your Influence – How to Make Digital Media Work for Your Church, Your Ministry, and You” has evolved into a bi-annual training program for evangelical pastors and ministry leaders across Russia.
  • Participants in the Thailand meetings included leaders from the Christian TV station in Seoul, South Korea, independent producers from across the nation, and pastors and church media leaders from churches throughout Asia.

Influence Women exploded with growth in 2023.

  • Focused on raising a new generation of professional female leaders in media, entertainment and the arts, its mentorship and leadership programs provide a powerful platform for women to be a force for change in the entertainment industry.

    Influence Women gathered at NRB 2023.

  • First launched in Hollywood, Influence Women has grown to include chapters in production hubs across the country, including Orange County, California; Atlanta and Nashville with a new chapter launching in Baton Rouge, Louisiana in 2024!
  • The Influence Women podcast released its first episode November 2024. Hosted by Kathleen Cooke and featuring film and television industry professionals, this new platform presents another way to inspire women in the arts in their faith and careers.
  • Influence Women are developing and creating projects – films, books, podcasts and other creative works – that influence our culture in positive ways.

For more, read the year’s The Influence Lab news reports here.

Thank you, Influence Lab partners, for making this year a year of impact. Your generosity is making a difference as the gospel is being shared in effective and creative ways at home and abroad.

We are grateful for considering us a trusted organization whose heart is to fulfill the greatest commission given – to tell of God’s great love and redemption. 

Phil and Kathleen Cooke
Founders
The Influence Lab/Influence Women

2024 promises to be another busy year. Kathleen’s keeping her suitcase packed and her running shoes on!

A Dream to Help Pastors and Leaders in Indonesia

A Dream to Help Pastors and Leaders in Indonesia

One of the greatest needs of Indonesia is more mature spiritual leaders1 and a new translation of Phil Cooke’s book, Maximize Your Influence—How to Make Digital Ministry Work for Your Church, Your Ministry, and You, is a catalyst toward that growth. The Indonesian translation project began when Phil and Kathleen were recently in Bangkok conducting media training sessions when Paulus Wiratno, speaker, author, and founder of Mercy Indonesia shared his passion to train pastors and media leaders throughout Indonesia.

“My dream is to help pastors and leaders learn and maximize the media ministry to reach Indonesia,” shared Wiratno. A country that is predominantly Muslim (80.3%) and only 15.9% Christian, the need for the gospel in Indonesia is enormous.

However—the opportunities available through digital media are tremendous. Equipping these Christian ministry leaders with effective digital strategies can have far-reaching effects.

“This translation project is a good example that while we in America and Europe take being ‘savvy’ with social media, video, streaming, and other platforms for granted,” commented Phil Cooke, “there is a significant need in many countries for that kind of training—especially when it comes to sharing the gospel.”

The translation and publishing project is underway and should be available soon, with an initial print run of 2,000 copies. With Phil’s “Maximize Your Influence” book translated, a new opportunity opens…

New Partner Opportunity – Bali Media Training, June 2024
Planning is in the works to conduct media training for Indonesian pastors and Christian communicators in June 2024. Paulus is our local leader for this training session, and we will use Bali as a central point for pastors and media leaders from across Southeast Asia and the Pacific.

A partnership venture of MediAlliance International and The Influence Lab, training workshops offer a learning environment for ministry leaders to elevate their media skills. The intense training environment helps them gain a deeper grasp of digital strategies which extend their reach and effectiveness.

Can you help? With the help of generous partners in this important work, we can turn the heart of a nation towards the Lord Jesus Christ. As plans develop for Bali Media Training June 2024, your gifts now will help us confirm that dates and secure the best rates for travel.

Plus—if you give now, you can get your own copy of “Maximize Your Influence” as a special thank-you!*

Let’s turn this nation to God! Give your gift today >>

*Special partner offer! For your generous gift of $35 or more to The Influence Lab, you’ll receive one of Phil or Kathleen’s books as a special thank you! Choose your print or eBook when you give here.

There’s more! Sign up as a monthly partner with a recurring gift of $35 or more and choose two books. We can do so much more when we partner together. Give your recurring gift here.

 

 1Operation World, https://operationworld.org/locations/indonesia/

 

Translation of Phil Cooke’s “Maximize Your Influence” Equips Russian Evangelical Pastors in Time of War

Translation of Phil Cooke’s “Maximize Your Influence” Equips Russian Evangelical Pastors in Time of War

Look how God is using the Russian translation of Phil’s book! Here’s the official press release of the new developments – all made possible by the generous partnership of those who are joining with us in the mission of The Influence Lab to train and equip pastors in places where media training is not easily accessible.

FOR IMMEDIATE RELEASE

Translation of Phil Cooke’s “Maximize Your Influence” Equips Russian Evangelical Pastors in Time of War 

In a time of war, Russian evangelical pastors are equipped to strategically share biblical truth in the digital age with a Russian translation of Phil Cooke’s “Maximize Your Influence—How to Make Digital Media Work for Your Church, Your Ministry, and You.” 

Los Angeles, CA (April 20, 2023) – Phil Cooke is maximizing his influence in the digital age with a Russian translation of his book, “Maximize Your Influence—How to Make Digital Media Work for Your Church, Your Ministry, and You.” What began as a simple translation of the book has evolved into a bi-annual training program for Russian evangelical pastors and ministry leaders in Moscow. Funded by The Influence Lab and facilitated by trusted pastors inside Russia, this outreach equips Russian pastors and ministry leaders to strategically share the gospel, despite the current political climate.

“When I was approached about the translation project, we jumped on board quickly to raise funds,” said Phil Cooke, media producer and founder of Cooke Media Group and the nonprofit The Influence Lab. “These pastors desperately need the digital media training that will equip them to counteract propaganda with biblical truth.”

Russian training sessions for pastors

Bi-annual training sessions have incorporated the Russian version of “Maximize Your Influence” to train pastors across Russia.

Cooke’s “Maximize Your Influence” equips ministry leaders with the mindset, messaging and hands-on strategies to effectively engage audiences in today’s digital generation. With a vision to empower pastors and Christian communicators with up-to-date media strategies, The Influence Lab specifically targets its mission to countries with limited access to teaching and training opportunities. With U.S. government-issued “do not travel” advisories and risks of “wrongful detention” in Russia, Phil’s book is a critical resource for Russian ministry leaders.

Two pastors with high-level influence and reach within the country were chosen as the key players to entrust with funds for the translation and publishing of the book. Because of these inside sources, the book has been “legitimately” published within Russia, thus avoiding any trouble with the government. Seven thousand copies of the book have been printed, and the most recent update reports the incorporation of the translated “Maximize Your Influence” into a bi-annual training program for evangelical pastors and their ministry teams in Russia.

“Maximize Your Influence” is endorsed by OneHope president Rob Hoskins, Avail leadership consultant Sam Chand, and YouVersion founder Bobby Gruenewald. The Russian translation opens the digital age to pastors in a country where the truth may be limited – but the internet with its possibilities for sharing the gospel is not.

To find out more about the Russian translation project, visit: https://influencelab.com/news/impact-gkpn-south-africa-trip-and-russian-translation-project-update/

Impact – GKPN South Africa Trip and Russian Translation Project Update

Impact – GKPN South Africa Trip and Russian Translation Project Update

Your partnership is having a global impact! Phil and Kathleen Cooke traveled to South Africa this month to participate in a gathering of marketplace and ministry leaders as part of the Global Kingdom Partners Network (GKPN).

Through these meetings, they were able to train and inspire international ministry leaders in strategic uses of digital media to help accomplish their missions.

GKPN members open in prayer

GKPN members open the gathering with prayer.

Kathleen hosted the opening GKPN marketplace session, introducing new delegates and members and praying for their influence, skills, and talents to be integrated into the group for God’s Kingdom purposes.

As an example of the work GKPN is accomplishing, a leader of a Ukrainian children’s rescue organization shared how he has rescued 85,000 orphaned children, many of whom had been exported into Russia after their cities were bombed and their parents killed. Through the help of GKPN, he has brought many of these children back to the Ukraine where they have been placed in church orphanages and Christian homes for safe-keeping.

With many questions on how to use digital media effectively, Phil and Kathleen were able to offer this leader practical advice and specific strategies.

Kathleen commented, “We were honored to be there to help them with their questions so they can tell these children’s stories and share the love of God in a chaotic world.”

While in South Africa, Phil and Kathleen also connected with the Russian leaders who have been leading the Russian Translation Project of Phil’s book Maximize Your Influence—How to Make Digital Media Work for Your Church, Your Ministry, and You. Monies received from The Influence Lab partners were successfully transferred to complete the project.

Russian leader with book

“Maximize Your Influence” helps Russian pastors use digital media strategically to share the gospel.

As of today, the book has been put into the hands of 490 Russian pastors and 720 Russian Christian businessmen, with the remaining 5790 copies to be distributed to influencers in the Russian-speaking world throughout 2023. Because of our sources inside Russia, the book has been “legitimately” published, thus avoiding any trouble with the government.

Leading the publishing project is Matts-Ola Ishoel, the senior pastor and president of Word of Life Centre in Moscow and president of Churches of Faith Russian Association of Christians of Evangelical Faith—an organization of 400 charismatic churches in Russia.

Another driving force for the project is Sergey Martyunichev, the deput president and development director for Word of Life Commonwealth Churches with 356 churches in Russia, Sergey also manages Golden Pages Publishing Centre, 14 business schools and a business club in Moscow.

Key leaders

Phil and Kathleen with Sergey, Matts-Ola and his wife Randi, key leaders in the Russian translation project.

With their influence and outreach in Russia, Matts-Ola Ishoel and Sergey Martyunichev were the key players we felt confident in entrusting funds to for this translation project. Phil’s book will have a far-reaching and long-lasting effect, enabling Russian pastors and influencers to be strategic in their communication of the gospel. The Influence Lab been privileged to have a role in impacting this nation for good.

We’re thankful for every Influence Lab partner who has prayed and given towards our global mission of training and equipping pastors and leaders to use media effectively. You share in the harvest of changed lives as the good news spreads in the digital age.

Maximize Your Influence in Russian

Phil Cooke’s “Maximize Your Influence” now in Russian!

UPCOMING: Through the GKPN meetings, Phil and Kathleen have been asked to conduct strategic training sessions overseas in the coming months. Your prayers and financial gifts enable The Influence Lab to accommodate these international invitations.

Can you help? Give today!

And, send us an email and let us know you’re praying at info@influencelab.com

Next international outreaches:
June: Amsterdam:
Phil is on the Empowered21 Global Council, and he and Kathleen will be participating in Amsterdam2023, an international conference to collaborate and innovate with global ministry leaders with a goal to “launch a new era of evangelism.”
August: Brazil (Details to come.)
September: Chennai, India (Details to come.)

“The need to share our message never changes, but how we share it does.” —Phil Cooke, Maximize Your Influence—How to Make Digital Media Work for Your Church, Your Ministry, and You

Do Not Travel: The Increasing Importance of the Russian Translation Project

Do Not Travel: The Increasing Importance of the Russian Translation Project

You Can Still Make a Difference
On February 12, 2023, the U.S. Embassy issued a travel advisory for Russia: Do not travel.1 They’ve also told U.S. citizens to leave Russia immediately. “U.S. citizens residing or traveling in Russia should depart immediately,” the U.S. embassy in Moscow said, and also warned, “Exercise increased caution due to the risk of wrongful detentions.”2

Russian pastors are working hard to bring the gospel truth to people.

Russian pastors gather. They’re working hard to bring the gospel truth to their country.

These travel restrictions place an increasing importance on The Influence Lab’s Russian Translation Project. At this point, over 7,000 evangelical pastors are waiting for printed and digital copies of Phil Cooke’s “Maximize Your Influence: How to Make Digital Media Work for Your Church, Your Ministry and You.” Already translated into Russian, we have not yet met the need for these books to go to print.

And, because of the Russian-Ukrainian war and the travel restrictions, we must be extremely careful in getting the funds into the hands of our inside people for this project to continue. In the interest of protecting our inside sources from possible persecution, we cannot share names, but these are trusted people who—if we can get the funds physically into their hands—will oversee the printing and distribution of this much-needed book.

“We can’t release names or photos,” said Phil Cooke, “but this is our chance to help make things happen from the inside. These pastors desperately need the tools that will help them share the gospel in today’s digital age and counteract propaganda with truth.”

“Maximize Your Influence” will equip Russian pastors with digital strategies to share the gospel.

Endorsed by YouVersion’s founder Bobby Gruenewald, OneHope president Rob Hoskins and Avail leadership consultant Sam Chand,Maximize Your Influence” helps pastors navigate the digital age. The book equips ministry leaders in the mindset and messaging that will engage audiences in today’s digital generation. In countries like Russia where access to training in digital media strategies is limited, it’s a critical resource.

Because of the political climate and the challenge of going under the radar, the total needed for this project is now estimated at $25,000.

Can you help? We’re seeking partners to consider generous gifts of $10,000, $5,000 $500 or even $50.

You can still make a difference. Let’s support these Russian pastors and help them know they are not alone. Give here.

 

 

The Influence Lab is a Guidestar participant, demonstrating its commitment to transparency. View our 2023 2023 Candid Seal of Transparency on Guidestar here.

1https://ru.usembassy.gov/travel-advisory-russia-do-not-travel-february-12-2023/

2https://www.reuters.com/world/us/united-states-tells-citizens-depart-russia-immediately-2023-02-13/